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16.09.2020

Senior Programmatic Account Manager

  • 8004CH-8004 Zürich
  • Vollzeitstelle

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Senior Programmatic Account Manager

When you join Dentsu Aegis Network – whichever of our network brands you join – you’re becoming part of one team. A team with diverse talents in media, creative content and technology. And one with a shared ambition: to innovate the way brands are built.

The purpose of this role is to lead the day to day implementation of strategy, performance of all accounts against KPIs and maintain adherence to deadlines. This position plans an integral role in leading the development and growth of the display channel team whilst educating all stakeholders involved and ensuring their programmatic skills become state-of-the-art.

Stellenbezeichnung:

Senior Programmatic Account Manager

Stellenbeschreibung:

Shared Key accountabilities
(in collaboration with Head of Digital AdOperations)
• Identifies appropriate opportunities to upsell existing clients based on needs
• Develops existing tech stack to ensure capabilities are used fully
• Grows and develops product offering to keep it leading edge
• Monitors investment of digital spend and ensures revenue/margin goals are met
• Creates and monitors forecast of digital spend based on client and publishers
• Ensures operational efficiencies within the team of paragon¨
• Develop and author overall team strategy and approach to Display/Programmatic


Shared Key accountabilities (in collaboration with Managing Director)
• Assists in calculating costs for new business pitches to ensure the business remains profitable
• Participates in new business pitches
• Ensures profitability of own clients through effective planning of resources (incl. offshoring team)


General Key accountabilities
• Audit, review and analyze running activities to meet campaign objectives
• Understands clients’ brands, structure and industry as well as project goals
• Liaise with other channels
• Training and development of team members (Junior programmatic manager)


Key accountabilities
• Work collaboratively with client services team to manage client relationship as related to strategy, team and performance
• Creates guidelines on programmatic and ensures mentioned guidelines are followed
• Delivers together with team best-in-class campaigns and setup – hands-on mentality
• Participates in media partnerships negotiations, delivers input and tracks performance
• Sticks to guidelines on ad management and ensures mentioned guidelines are followed
• Build strong relationships across stakeholders (externally with clients and with teams internally)


(Ideally) Professional Skills
• Leading knowledge of ad serving platforms and Real Time Bidding providers
• Delivering results across large performance campaigns and collaborating cross-department
• Experience in working directly with programmatic providers including (ideally, but not required) DoubleClick, YouTube, and Amazon.
• Regular contribution to the media community i.e blogs, case studies, conferences.

Standort:

Zürich

Marke:

Dentsu Aegis Network

Anzahl an Stunden:

Vollzeit

Vertragsart:

Dauerhaft The purpose of this role is to lead the day to day implementation of strategy, performance of all accounts against KPIs and maintain adherence to deadlines. This position plans an integral role in leading the development and growth of the display channel team whilst educating all stakeholders involved and ensuring their programmatic skills become state-of-the-art.

Stellenbezeichnung:

Senior Programmatic Account Manager

Stellenbeschreibung:

Shared Key accountabilities
(in collaboration with Head of Digital AdOperations)
• Identifies appropriate opportunities to upsell existing clients based on needs
• Develops existing tech stack to ensure capabilities are used fully
• Grows and develops product offering to keep it leading edge
• Monitors investment of digital spend and ensures revenue/margin goals are met
• Creates and monitors forecast of digital spend based on client and publishers
• Ensures operational efficiencies within the team of paragon¨
• Develop and author overall team strategy and approach to Display/Programmatic


Shared Key accountabilities (in collaboration with Managing Director)
• Assists in calculating costs for new business pitches to ensure the business remains profitable
• Participates in new business pitches
• Ensures profitability of own clients through effective planning of resources (incl. offshoring team)


General Key accountabilities
• Audit, review and analyze running activities to meet campaign objectives
• Understands clients’ brands, structure and industry as well as project goals
• Liaise with other channels
• Training and development of team members (Junior programmatic manager)


Key accountabilities
• Work collaboratively with client services team to manage client relationship as related to strategy, team and performance
• Creates guidelines on programmatic and ensures mentioned guidelines are followed
• Delivers together with team best-in-class campaigns and setup – hands-on mentality
• Participates in media partnerships negotiations, delivers input and tracks performance
• Sticks to guidelines on ad management and ensures mentioned guidelines are followed
• Build strong relationships across stakeholders (externally with clients and with teams internally)


(Ideally) Professional Skills
• Leading knowledge of ad serving platforms and Real Time Bidding providers
• Delivering results across large performance campaigns and collaborating cross-department
• Experience in working directly with programmatic providers including (ideally, but not required) DoubleClick, YouTube, and Amazon.
• Regular contribution to the media community i.e blogs, case studies, conferences.

Standort:

Zürich

Marke:

Dentsu Aegis Network

Anzahl an Stunden:

Vollzeit

Vertragsart:

Dauerhaft

Arbeitsort:

8004CH-8004 Zürich