In short:At On, we believe in the power of storytelling. Whether it's celebrating the achievements of our athletes, the passions of our communities, or the innovation behind our products – our stories captivate and inspire. Our Creative Studio is at the heart of it all, shaping campaigns that leave a lasting impact.We’re looking for a highly experienced storyteller to craft copy and to concept industry-leading creative across our global campaigns. As Senior Copy Lead, you’ll work closely with Creative Directors and Art Directors to deliver impactful concepts and stories across channels. The ideal candidate is an expert conceptual storyteller with a deep understanding of channel best practices and leadership experience

Your Mission

• Partner with Art Director to concept and execute innovative campaigns across all channels, bringing big ideas to life from briefs big and small
• Confidently and articulately present creative ideas based on strategy and insights
• Deliver concepts, films, OOH, and 360 campaigns with obsessive craft on ambitious timelines
• Uphold and evolve On's distinctive voice, ensuring it remains fearless and unconventional
• Lead creative in the Run category to success, fostering a sense of bravery and dedication within your team, ensuring they are motivated, inspired, and consistently delivering bold, original and inventive concepts and distinctive tones of voice for campaigns and projects
• Manage multiple high-priority campaigns simultaneously, making sound creative decisions independently in a fast-paced environment
• Exemplify leadership in creative, championing the On Spirits, and actively contributing to company culture and events

Your story

• A dynamic, experienced copywriter with 6+ years of experience as a creative championing big ideas on global advertising and/or marketing campaigns, brand side or at an agency
• A passionate storyteller with a portfolio spanning film scripts, manifestos, OOH, and disruptive activations
• Deep understanding of global digital user journeys and how to leverage touchpoints to drive meaningful action
• Experience challenging the status quo and navigating complex stakeholder environments to deliver commercial results
• Comfortable leading high-impact initiatives that significantly influence the business and brand trajectory
• You know how to lead and inspire within your team, identify underlying issues and root causes, and seek solutions to problems
• You have a deep love for, and experience in, culture, fashion, and performance sports

On’s Brand Studio is an award-winning internal studio aiming to challenge world-leading creative agencies. At our core, we tell compelling stories and bring experiences to life. We channel the energy and global nature of the brand into our daily work and you can help us continue our fantastic run of successes. If you’re bursting with original ideas and have the drive and experience to see them realized, this is the team for you

Just by the banks of the Limmat you’ll find our largest global hub in Zürich West – On Labs – where you can hike up 12 floors through our custom-built spiral trail

Senior Director of Brand Studio

• I think something that unites people here is the pace and the drive. The ambition is quite high in everything we do and when you bring these people together, you see the outcome can be multiplied. It's super impressive to see what happens when you put these creative teams together who really help each other grow
• On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically – to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose
• On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination
• Our full process can last about eight weeks from application to offer, because we care about getting it right. These steps explain how we usually do things

Ready to dig into the details?This second interview will be held with your future manager and will focus on the specifics of the job. Together you’ll delve into your unique skills and experiences and how they could be relevant at On. It's also a time to assess how you might feel working side-by-side. Bring any questions you have about the job, the team or anything else you might like to know – this is an open forum

Are we a good fit?We’ll get together internally to share our feedback and decide if we’re a match. We know that job searching is a big time investment, so it’s not a decision we take lightly. It’s also time for you to reflect on the experience – are we the right place for you?No matter the outcome, we’ll give you meaningful feedback

You'll start by submitting your application to a specific role